Capabilities > Sales & Customer Service
Data-Driven Insights For Product Growth
Leverage 45+ years of Kroger expertise & advanced analytics to unlock opportunities and optimize performance for your brand, from new item tracking to loyalty program activation
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1M+
Voids/Out of Stocks
filled in '2024
filled in '2024
2,500+
Stores Covered Monthly
45+
Years as a preferred vendor of Kroger
25th
Floor, our office within Kroger Headquarters
Full-Service
Delivering Actionable Insights to Grow Your Sales
We provide comprehensive sales intelligence, strategy and service
to drive brand success
to drive brand success
Category Management
Strategic category review, KOMPASS decks, 3CM participation, and growth strategies through promos, BCC, KPM, Digital coupons, etc
Advanced Service
Pricing and PO management, trade spend tracking, deductions and post audits as well as vendor item portal management
Space Optimization
Planogram development, shelf productivity analysis, and assortment optimization
Innovation
Industry-Leading Technology Stack
Exclusive access to, and insights from, Kroger’s most powerful data platforms to understand and act on opportunities at shelf, online or across divisions
Explore Technology Solutions
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Executing
Sales & Customer Service That Drives Results
We are Kroger experts that have the relationships, technology, analytics and strategic recommendations to help your brand win.
Performance Tracking
Our exclusive algorithm identifies and prioritizes out-of-stocks before they impact sales, achieving a 97%+ actionable alert closure rate.
Weekly performance dashboards, including new items
Division & store-level reporting
Competitive benchmarking
Modality trend analysis
Strategic Planning
We work with clients of all sizes, from those new to Kroger or brands that need specialized support by Kroger experts
Identifying opportunities through contracts, pricing, trade spend, KPM, etc
Advancing your priorities to drive ROI, repeat visits and loyalty
Top-to-Top meetings, Category and Merchandising Meetings, etc.
Shopper Intelligence
Modality (In-Store, Pickup, Delivery) Reporting
Post Promotional Analysis
Loyalty Analysis
Total US Food & Total US-MULO
Execution Excellence
POG and Tag compliance
In-Stock and solving OOS/Voids
Promo planning and execution
Build, Reset and Display audits
Performance Tracking
Performance Tracking
Our exclusive algorithm identifies and prioritizes out-of-stocks before they impact sales, achieving a 99%+ actionable alert closure rate.
Strategic Planning
Strategic Planning
We work with clients of all sizes, from those new to Kroger or those that need specialized support by Kroger experts
Shopper Intelligence
Execution Excellence
25+
Members certified in 84.51 Stratum
8M+
Retail photos taken in '24
97%+
Alert Closure Rate
Your Success
The Empire Advantage
Our retail team doesn’t just stock shelves - they’re true partners who understand your business. Our low turnover means we have consistent, knowledgeable associates who build relationships with store managers and help drive incremental sales.
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Value prop
Your Sales Partnership Journey
Our approach evolves with your needs, growing from execution to strategic partnership
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1
Onboarding
Determining where, how and why you can win with Kroger
2
Foundation
Getting you connected with the right Kroger teams, growing your background knowledge on the enterprise and key influencers
3
Growth
Expand distribution, increase velocity and drive innovation
4
Collaboration
Strategic planning, category leadership, joint initiatives, continuous sales monitoring and market refinement
Testimonials
Hear It From Them
“Empire’s deep Kroger relationships and flawless execution have been instrumental in our growth. They’re not just a broker - they’re a true strategic partner who understands how to win at Kroger”
Senior Category Manager
Leading CPG Brand
“I love the new dashboard - thanks for all the great work on this! It's very easy to use and I love the different data points and visuals that serve both the sales and marketing teams."
Senior Customer Marketing Manager
Leading Sauces Brand
"You have exhibited your cross-functional commitment and individual expertise across Sales, Marketing, Operations & Insights. We were led by our Empire partners who played value-added roles to get this over the finish line"
Advisor & Board Member
Produce Brand
"You continue to be a major driver of our growth and a shining example of what great partnership and execution look like. Your impact is felt across the business, and we’re so grateful for the excellence you bring every day"
Senior Account Manager
Leading Snack Brand
technology
See How Our Technology Drives Annual Impact
INGENIOUS System
Our proprietary alert system identifies and resolves out-of-stocks before they impact sales, with 97%+ actionable alert closure rate
Image Recognition
4K handheld devices with AI-powered shelf monitoring ensure perfect execution and real-time visibility
Go Spot Check
Delivers customized client tasks for our reps to execute each day in store. Advanced logic creates more time executing shelf & display, while providing metrics to highlight total revenue impact
Power BI Analytics
Custom dashboards providing real time performance tracking while delivering best in class ROI for our clients
